Co-Founder / Exec Director: The Sustainable Media Center
Media & Communications
Steven J. Rosenbaum is an Emmy Award-winning entrepreneur, filmmaker, bestselling author, and media innovator widely recognized as a pioneer of User-Generated Content (UGC). As CEO of Waywire Networks, he has helped shape the future of digital media, video curation, and advertising technology, holding patents in both fields. Rosenbaum founded Broadcast News Network (BNN) with the vision of transforming audiences from passive viewers into active content participants. As executive producer of Broadcast New York, he helped grow the program to an audience of more than 700,000 viewers across New York State. His groundbreaking work earned multiple New York Emmy Awards, including honors for Outstanding Magazine Format Programming and Outstanding Issues Programming. Rosenbaum remains a leading voice on media innovation, content strategy, and the evolving digital landscape.
