Understanding Modern Consumer Behavior: Storytelling that Resonates with Modern Audiences
Understanding Modern Consumer Behavior: Storytelling that Resonates with Modern Audiences is a marketing and storytelling course led by Michaela Guzy, Founder of OhThePeopleYouMeet (OTPYM). Designed for marketers, entrepreneurs, and content creators, this course explores how authentic storytelling—especially through video—can effectively engage today’s audiences.
Through real-world examples and practical insights, you’ll learn how to craft compelling narratives, leverage video content, and better understand the Millennial mindset to create meaningful brand connections in a crowded digital landscape.
Lo que aprenderás
Create Authentic, Engaging Stories
Craft compelling narratives that resonate and build lasting audience connections.
Use Video to Capture Attention
Learn how to create impactful video content that drives engagement and communicates your message clearly.
Connect with Modern Consumers
Understand key behaviors and trends to better position your brand and content.
Create Authentic, Engaging Stories
Craft compelling narratives that resonate and build lasting audience connections.
Use Video to Capture Attention
Learn how to create impactful video content that drives engagement and communicates your message clearly.
Connect with Modern Consumers
Understand key behaviors and trends to better position your brand and content.