Catalyzing Change in Media: The Power of the Hispanic Audience
$350.00
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Catalyzing Change in Media: The Power of the Hispanic Audience
✓ Included in all plans, starting from $17/month
Catalyzing Change in Media: The Power of the Hispanic Audience is a media leadership and diversity strategy course led by Donna Speciale, President and Chief Transformation Officer at TelevisaUnivision Inc. This course explores the growing influence of Hispanic consumers, multicultural marketing strategy, inclusive media transformation, and the business case for diversity in today’s evolving media landscape.
Designed for media professionals, marketers, and leaders navigating change, this course provides practical insights into Hispanic viewership dynamics, unconscious bias, mentorship, resilience, and innovation. Learn how to become a catalyst for meaningful transformation while aligning strategy, representation, and cultural relevance.
What you'll learn
Understand the Power of the Hispanic Audience
Explore the economic and cultural influence of Hispanic consumers in shaping modern media. Gain insights into viewership trends and why representation drives long-term growth.
Lead Transformational Change
Learn how to challenge legacy mindsets and embrace innovation in media strategy. Develop the courage and resilience required to drive inclusive, forward-thinking leadership.
Foster Diversity and Cultural Awareness
Uncover the roots of unconscious bias and strategies to address it effectively. Strengthen your ability to build inclusive teams, mentorship pathways, and culturally relevant media narratives.
Understand the Power of the Hispanic Audience
Explore the economic and cultural influence of Hispanic consumers in shaping modern media. Gain insights into viewership trends and why representation drives long-term growth.
Lead Transformational Change
Learn how to challenge legacy mindsets and embrace innovation in media strategy. Develop the courage and resilience required to drive inclusive, forward-thinking leadership.
Foster Diversity and Cultural Awareness
Uncover the roots of unconscious bias and strategies to address it effectively. Strengthen your ability to build inclusive teams, mentorship pathways, and culturally relevant media narratives.
Learn the skills that matter most
Multicultural Marketing
Inclusive Leadership
Media Strategy
Change Management
Cultural Intelligence
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