How to Make It in the Music Business
How to Make It in the Music Business is a career-focused course led by Lisa Mercurio, a seasoned entertainment executive who has helped launch globally renowned artists and productions. This course provides insider knowledge of the music and entertainment industry, covering talent development, collaboration, branding, and career strategy.
Drawing on decades of experience working with world-class performers and productions, you’ll learn how to identify your unique strengths, build meaningful industry relationships, and navigate the path to success. Ideal for aspiring musicians, creatives, and professionals looking to break into or grow within the music industry.
What you'll learn
Understand the Music Industry Landscape
Explore how the music business operates and what it takes to succeed. Learn the key players, pathways, and opportunities within the industry.
Develop Your Unique Talent
Identify and refine your strengths to stand out in a competitive space. Learn how to nurture your creative abilities and position yourself for growth.
Build Relationships and Career Momentum
Discover how to leverage existing connections and create new opportunities. Learn how collaboration, networking, and strategic thinking accelerate your career.
Understand the Music Industry Landscape
Explore how the music business operates and what it takes to succeed. Learn the key players, pathways, and opportunities within the industry.
Develop Your Unique Talent
Identify and refine your strengths to stand out in a competitive space. Learn how to nurture your creative abilities and position yourself for growth.
Build Relationships and Career Momentum
Discover how to leverage existing connections and create new opportunities. Learn how collaboration, networking, and strategic thinking accelerate your career.